
Approximately three months ago upon completing the design and development of their new website, Extrudakerb approached our team to find the most effective avenue to not only increase the exposure of their online branding but increase traffic from the right users.
After sitting down as a team we came back with a bespoke solution aimed at generating the maximum return on investment, aptly named the ‘brand awareness proposal’.
Generating traffic to a website can be achieved in many ways, adwords, backlinks, social networking, blogging, podcasts, mobile devices the list goes on. The challenge is deciding on the right combination for each client.
How do you target the right users and keep them coming back? One of the most effective tools is the use of a blog. It was the first enhancement for the Extrudakerb site, we also installed an IPhone/IPad version challenging their competition by becoming much more accessible to prospective businesses online.
I have recently carried out a review on their monthly traffic statistics and was pleased to see over the past three months a consistent 30% increase per month. Accompanied by other brand awareness techniques they have also achieved first page rankings for their targeted keywords.
Similar patterns are emerging for our other brand awareness clients.
Without giving too much away, the secret to our success lies in targeting the relevant areas of the internet/markets specifically for each company. This is done by distributing their content across the internet. An alternative to the more common practices from our competitors who tend to run smaller scaled campaigns and never quite reach the correct online saturation points.
If you would like to learn more about how Corporate Web Solutions could increase your ROI from online marketing, raise brand awareness, synchronize offline/online campaigns and track the success, simple call our Sheffield office on 08444 145 932 or visit our site at www.corporatewebsolutions.net



